Monthly Archive for November, 2009

Everyone wants to take the trophy home!

Everyone wants to take the Trophy home!

Everyone wants to take the Trophy home!

There’s good news and there’s bad news.

The good news is that Barclays are extending the entry period for the Barclays Home Win prize draw.

The bad news is that there are already over 12,000 entries which have been logged through the prize web site, so you’re going to have to be pretty lucky to win that prize.

The prize (let us just remind you) is to spend a day with the Barclays Premier League trophy.

Get your team photographed with it. Let your kids take it to school. Use it as a charity fund-raiser. What you do with your prize is (within reason!) up to you. The trophy comes with its own security staff too, so you don’t need to worry what might happen if it got stolen. Remarkably, too, the prize is available wherever in the world you are – Azerbaijan or Zambia – Barclays will (somehow!) get that trophy to everyone who wins.

Modesty forbids us to mention who designed the web site for this competition, which Barclays are hosting to celebrate their Premier League sponsorship contract being extended for another three years.

For more information, go to www.barclayshomewin.com

Christmas, and the Recovery

Just a month now before Christmas is upon us. Next quarter (so we’re told) is the one when the UK finally emerges from recession.

Whether it does or it doesn’t, companies around the UK should be better structured to take advantage of the opportunities that do come along – more efficient probably, with every kind of expenditure monitored and scrutinised.

Marketing expenditure is no different. Fortunately, because we can offer a very cost-effective service, we often benefit when times get tough. So, we’re lucky that things haven’t really slowed down at all this year. We’re grateful for the opportunity that Christmas provides, to get our new identity complete and rolled out.

At the moment, our web site is a holding site, but not long into the new year, it should be available with much more content, and show the wide range of work that we are involved in. Please come back and take a look at www.designwildwest.com in 2010.

Electronic Christmas? Our first brief of the year

It must be Christmas soon.

We’ve just had our first brief for an electronic christmas card, which, like the first cuckoo, is a sure sign that the season is about to change.

A lot of our clients and friends like cards that can be emailed. They’re fun, they cost a whole lot less to deliver, they’re environmentally friendly and what’s more, companies can give some money to charity from the budget.

Gif animations can be delivered to pretty much any email box. Flash animations are trickier but there’s usually a way to get recipients to take a look at what a company has created. And if a card like this is done with a bit of flair, it can help underline a company’s position and credentials, and become an effective piece of marketing weaponry, without looking inappropriate.

So, with Christmas around the corner, what will you be sending this year?

Get your hands on the Premier League Trophy!

The Barclays Premier League Trophy could be yours - for just a day

The Barclays Premier League Trophy could be yours – for just a day

No. You don’t have to spent half a billion buying a team. All you have to do is to go to www.barclayshomewin.com and enter the Barclays free prize draw.

20 winners from around the world will get the chance to have the Premier League Trophy for the day.

What could you do with it? Well, just think. You could lift it aloft with the team you play for. You could take it to your kids school. You could use it as part of a fund-raising opportunity for charity. Or you could just put it on your mantelpiece and dream.

But you’ll have to enter quickly! Our information is that a number of unnamed Premier League managers want to get their hands on this unique prize…

Web site and promotional advertising is by Wild West of course.