Monthly Archive for April, 2010

Carrington – now blogging to contractors

Carrington Accountancy, the tax specialists who do a lot of their work with contractors of various kinds (and new start-up companies) are now blogging at www.carringtonaccountancy/blog and keeping everyone up to date with timely devlelopments in terms of UK legislation and dates.

Guide to Shipping Yachts from the Standard Club

The Standard P&I Club, which seems to have become aware that such disasters are not so few and far between as one might think, has published a new and very common sense Guide to the Carriage of Oversized Cargo — Yachts…  in this useful booklet there is a sad and tragic illustration of two

The Standard Club's Guide to Shipping Yachts

The Standard Club's Guide to Shipping Yachts

hugely expensive craft perched right forward on the top of the container stack. Sadly, only one of these yachts remained to be discharged at the end of the voyage.” Lloyds List magazine

Design of this guide was of course by Wild West. We have worked on the design and production of publications for the Standard Club for many years, giving us a lot of knowledge of the shipping and marine insurance market.

You can see more of our work for the Standard P&I Club at http://www.standard-club.com/KnowledgeCentre


Revamped web site for Carrington Accountancy

We’re quite often called upon to revitalise web sites after a while. After all, things change, successful companies want to add new facilities, and adding social networking links is getting more and more common. It’s not so often though, that within a year, we’re asked for a completely revised site, with a whole new look.

Such has been the development of the Carrington Accountancy business, that we’ve had to do just that.
Carrington offer accounting services, with particular emphasis on working with new companies, with individual contractors and the self-employed.

So if you are in one of those groups, or you just need accounting (or investment) advice, start by going to www.carringtonaccountancy.com

Barclays Spaces for Sports – Getting Support from the Fans

Spaces for Sport in the Arsenal matchday programme

Spaces for Sport in the Arsenal matchday programme

Barclays Spaces for Sports is an award-winning and international programme aimed at giving young people from deprived areas the opportunity to play sport.

It is the focus of the overall Barclays corporate social responsibility programme and operates in the UK and Ireland, South Africa and the USA.

In the UK, the programme operates in conjunction with the Football Foundation and runs alongside the Barclays commercial sponsorship of the English Premier League.

Now, Barclays have asked Wild West to put together a series of advertising feature pages, each one directed specifically to the work that Barclays and the Football Foundation are doing with each of the clubs in the Premier League, and highlighting the achievements of this remarkable initiative – which not only creates the areas for sports of different kinds, but also gives constructive assistance to community groups, helping them to get into a routine of managing and maximising the use of the space.

Barclays Spaces for Sports in Liverpool

Barclays Spaces for Sport in Liverpool

Barclays Spaces for Sports are already up and running in the neighbourhood of each and every Premier League side and in many other areas too. But Premier League sides, and the Football Foundation too, are also taking a hand in helping to establish the credentials of these new facilities and playing an important role in attracting local publicity for what Spaces for Sports can offer.

Everyone involved hopes that these new facilities will become etched into the fabric of their local communities, providing a focus and an outlet for kids who otherwise might be attracted to gangs and crime. So, in many important ways, Barclays Spaces for Sports is helping to revitalise areas where problems of various kinds have been in evidence, and helping to get lives back on track by encouraging individuals to develop their sporting skills.

Who knows? Barclays Spaces for Sports may provide an important platform for British success in our very own Olympics in 2012. And Wild West is very pleased to be involved in this important initiative.

World Rally? A bit tame, isn’t it?

The following is a link to a You Tube video clip.  Just click on the link to view it!

Sordo – In the Car Park!

Just in case you thought that the World Rally Championship was a bit tame for your brand, here’s Citroen’s No2 driver in a car park in Cork….

See the posts below for our links to the Sports Media International agency and to Citroen Racing!

Becoming experts in MS Sharepoint!

Well, anyone who knows us will know that we like open source software, but now we have a very big job ahead, made even bigger by the fact that they need to use MS Sharepoint 2010 for the web design and the application development behind it. Made even bigger by the fact that the software hasn’t all been released yet!

Serious about international sponsorship?

If you are, maybe its time to check out the FIA World Rally Championship and the most successful team of this century, Citroen Racing. We’ve just produced a marketing pack and presentation on behalf of the Citroen Racing team and their sponsorship marketing agency, SMI. (see the post below as well!)

World Rally gives sponsors a huge marketing platform with the necessary vast TV audiences. Citroen use world rally as a key part of their brand development strategy, and, if it works for them, you can bet they will make it work for their sponsors too.

Over and above the mobile billboard aspect, there are some really great hospitality options including something that money just can’t buy – the option to be driven over the Citroen Racing test track by the World Rally Champion, Sebastien Loeb.

Mind you, that is not an option for the faint-hearted! More here and in the post below.

http://www.sports-media-intl.com/case-studies/citroen