Toyota ad from the US
Bet Toyota regrets pulling stunts like this in the light of all those recalls. Bad taste advertising can get you noticed, but as someone once said, to have your ad stand out, all you need do is put a gorilla in a bathing suit.
For us, an intelligent and credible proposition is the place to start. Humour is one thing, but, like photos of a smiling Tony Hayward, bad taste can come back and bite when things go wrong.
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