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	<title>Word West &#187; Sport</title>
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	<description>Wild West&#039;s design and marketing blog</description>
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		<title>Barclays New York Challenge</title>
		<link>http://www.designwildwest.com/blog/2010/07/barclays-new-york-challenge/</link>
		<comments>http://www.designwildwest.com/blog/2010/07/barclays-new-york-challenge/#comments</comments>
		<pubDate>Fri, 23 Jul 2010 10:40:45 +0000</pubDate>
		<dc:creator>michael</dc:creator>
				<category><![CDATA[Brand and identity]]></category>
		<category><![CDATA[International]]></category>
		<category><![CDATA[Sport]]></category>
		<category><![CDATA[Activation]]></category>
		<category><![CDATA[Barclays]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[New York Challenge]]></category>
		<category><![CDATA[Soccer]]></category>
		<category><![CDATA[sponsorship]]></category>

		<guid isPermaLink="false">http://www.designwildwest.com/blog/?p=1328</guid>
		<description><![CDATA[The Barclays New York challenge is a curtain raiser to the Barclays Premier League season, taking place in the US.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Wild West &#8211; Helping out the Madrid bid</title>
		<link>http://www.designwildwest.com/blog/2010/07/wild-west-helping-out-the-madrid-bid/</link>
		<comments>http://www.designwildwest.com/blog/2010/07/wild-west-helping-out-the-madrid-bid/#comments</comments>
		<pubDate>Fri, 09 Jul 2010 15:18:00 +0000</pubDate>
		<dc:creator>michael</dc:creator>
				<category><![CDATA[Brand and identity]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Sport]]></category>
		<category><![CDATA[2018]]></category>
		<category><![CDATA[Activation]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[golf]]></category>
		<category><![CDATA[launch event]]></category>
		<category><![CDATA[Lexis]]></category>
		<category><![CDATA[Madrid]]></category>
		<category><![CDATA[press launch]]></category>
		<category><![CDATA[Ryder Cup]]></category>
		<category><![CDATA[Seve Ballesteros]]></category>

		<guid isPermaLink="false">http://www.designwildwest.com/blog/?p=1277</guid>
		<description><![CDATA[Wild West designed and produced branded clothing and other material for a press conference on Spain's bid for the Ryder Cup]]></description>
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		<title>Citroën Racing, World Rally Champions</title>
		<link>http://www.designwildwest.com/blog/2010/05/citroen-racing-world-rally-champions/</link>
		<comments>http://www.designwildwest.com/blog/2010/05/citroen-racing-world-rally-champions/#comments</comments>
		<pubDate>Wed, 26 May 2010 14:48:12 +0000</pubDate>
		<dc:creator>michael</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sport]]></category>
		<category><![CDATA[Activation]]></category>
		<category><![CDATA[Citroen Racing]]></category>
		<category><![CDATA[Jonathan Bancroft]]></category>
		<category><![CDATA[SMI]]></category>
		<category><![CDATA[sponsor prospectus]]></category>
		<category><![CDATA[sponsorship]]></category>
		<category><![CDATA[Sports Media International]]></category>
		<category><![CDATA[WildWest design]]></category>
		<category><![CDATA[World Rally Champions]]></category>
		<category><![CDATA[WRC]]></category>

		<guid isPermaLink="false">http://www.designwildwest.com/blog/?p=1106</guid>
		<description><![CDATA[Citroën Racing, the World Rally Champions, have a new sponsor prospectus, designed and created for their agency SMI, by WildWest Design in London.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Chelsea Champions</title>
		<link>http://www.designwildwest.com/blog/2010/05/chelsea-champions/</link>
		<comments>http://www.designwildwest.com/blog/2010/05/chelsea-champions/#comments</comments>
		<pubDate>Mon, 10 May 2010 09:11:07 +0000</pubDate>
		<dc:creator>michael</dc:creator>
				<category><![CDATA[Brand and identity]]></category>
		<category><![CDATA[Corporate]]></category>
		<category><![CDATA[Sport]]></category>
		<category><![CDATA[Arsenal]]></category>
		<category><![CDATA[banners]]></category>
		<category><![CDATA[Barclays]]></category>
		<category><![CDATA[Barclays Premier League]]></category>
		<category><![CDATA[celebrations]]></category>
		<category><![CDATA[Champions]]></category>
		<category><![CDATA[Chelsea]]></category>
		<category><![CDATA[flags]]></category>
		<category><![CDATA[Man U]]></category>
		<category><![CDATA[ribbons]]></category>
		<category><![CDATA[Spurs]]></category>
		<category><![CDATA[Tottenham]]></category>

		<guid isPermaLink="false">http://www.designwildwest.com/blog/?p=1013</guid>
		<description><![CDATA[The final day of the Barclays Premier League and Chelsea deservedly become champions.
It&#8217;s a busy time for Wild West, because we have to be ready for what might happen on the final day of the season, as well as what actually does happen.
So when &#8211; like yesterday &#8211; the issue is in doubt, we have [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>PFA Awards Branded &#8216;Barclays&#8217; by Wild West</title>
		<link>http://www.designwildwest.com/blog/2010/05/pfa-awards-branded-barclays-by-wild-west/</link>
		<comments>http://www.designwildwest.com/blog/2010/05/pfa-awards-branded-barclays-by-wild-west/#comments</comments>
		<pubDate>Fri, 07 May 2010 14:36:40 +0000</pubDate>
		<dc:creator>michael</dc:creator>
				<category><![CDATA[Brand and identity]]></category>
		<category><![CDATA[Corporate]]></category>
		<category><![CDATA[Display]]></category>
		<category><![CDATA[Sport]]></category>
		<category><![CDATA[Activation]]></category>
		<category><![CDATA[Barclays]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[Event branding]]></category>
		<category><![CDATA[football]]></category>
		<category><![CDATA[PFA]]></category>
		<category><![CDATA[PFA Awards]]></category>
		<category><![CDATA[PFA Awards dinner]]></category>
		<category><![CDATA[Premier League]]></category>
		<category><![CDATA[Soccer]]></category>
		<category><![CDATA[sponsorship]]></category>
		<category><![CDATA[www.barclaysfootball.com]]></category>

		<guid isPermaLink="false">http://www.designwildwest.com/blog/?p=987</guid>
		<description><![CDATA[Each year, Wild West is charged with making sure that people are aware of Barclays involvement in the Premier League in England, through a number of high-profile award events.]]></description>
		<wfw:commentRss>http://www.designwildwest.com/blog/2010/05/pfa-awards-branded-barclays-by-wild-west/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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		<item>
		<title>Barclays Spaces for Sports &#8211; Getting Support from the Fans</title>
		<link>http://www.designwildwest.com/blog/2010/04/barclays-spaces-for-sports-getting-support-from-the-fans/</link>
		<comments>http://www.designwildwest.com/blog/2010/04/barclays-spaces-for-sports-getting-support-from-the-fans/#comments</comments>
		<pubDate>Wed, 14 Apr 2010 14:24:11 +0000</pubDate>
		<dc:creator>michael</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Corporate]]></category>
		<category><![CDATA[Sport]]></category>
		<category><![CDATA[Activation]]></category>
		<category><![CDATA[Barclays]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[corporate social responsibility]]></category>
		<category><![CDATA[CSR]]></category>
		<category><![CDATA[football]]></category>
		<category><![CDATA[Football Foundation]]></category>
		<category><![CDATA[matchday programme]]></category>
		<category><![CDATA[Premier League]]></category>
		<category><![CDATA[Soccer]]></category>
		<category><![CDATA[Spaces for Sports]]></category>
		<category><![CDATA[sponsorship]]></category>

		<guid isPermaLink="false">http://www.designwildwest.com/blog/?p=944</guid>
		<description><![CDATA[Wild West design is helping to promote Barclays Spaces for Sports directly with Barclays Premier League fans.]]></description>
		<wfw:commentRss>http://www.designwildwest.com/blog/2010/04/barclays-spaces-for-sports-getting-support-from-the-fans/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Serious about international sponsorship?</title>
		<link>http://www.designwildwest.com/blog/2010/04/serious-about-international-sponsorship/</link>
		<comments>http://www.designwildwest.com/blog/2010/04/serious-about-international-sponsorship/#comments</comments>
		<pubDate>Thu, 01 Apr 2010 15:05:11 +0000</pubDate>
		<dc:creator>michael</dc:creator>
				<category><![CDATA[Brand and identity]]></category>
		<category><![CDATA[International]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sport]]></category>
		<category><![CDATA[Activation]]></category>
		<category><![CDATA[Citroen Racing]]></category>
		<category><![CDATA[hospitality]]></category>
		<category><![CDATA[huge TV audience]]></category>
		<category><![CDATA[mobile billboard]]></category>
		<category><![CDATA[money can't buy]]></category>
		<category><![CDATA[Sebastien Loeb]]></category>
		<category><![CDATA[SMI]]></category>
		<category><![CDATA[sponsorship]]></category>
		<category><![CDATA[Sports Media International]]></category>
		<category><![CDATA[World Rally]]></category>
		<category><![CDATA[World Rally Champion]]></category>
		<category><![CDATA[WRC]]></category>

		<guid isPermaLink="false">http://www.designwildwest.com/blog/?p=923</guid>
		<description><![CDATA[The most successful team in World Rally this century is the Citroen Racing team. WildWest design has just put together the marketing pack and presentation for the team on behalf of the SMI international sponsorship agency.]]></description>
		<wfw:commentRss>http://www.designwildwest.com/blog/2010/04/serious-about-international-sponsorship/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Sponsorship activation &#8211; our partnership with SMI</title>
		<link>http://www.designwildwest.com/blog/2010/03/sponsorship-activation-our-partnership-with-smi/</link>
		<comments>http://www.designwildwest.com/blog/2010/03/sponsorship-activation-our-partnership-with-smi/#comments</comments>
		<pubDate>Tue, 23 Mar 2010 11:12:22 +0000</pubDate>
		<dc:creator>michael</dc:creator>
				<category><![CDATA[Brand and identity]]></category>
		<category><![CDATA[International]]></category>
		<category><![CDATA[Sport]]></category>
		<category><![CDATA[Activation]]></category>
		<category><![CDATA[Citroen Racing]]></category>
		<category><![CDATA[literature]]></category>
		<category><![CDATA[motorsport sponsor]]></category>
		<category><![CDATA[Red Bull]]></category>
		<category><![CDATA[SMI]]></category>
		<category><![CDATA[sponsorship]]></category>
		<category><![CDATA[Sports Media International]]></category>
		<category><![CDATA[Total]]></category>
		<category><![CDATA[website]]></category>
		<category><![CDATA[World Rally Championship]]></category>

		<guid isPermaLink="false">http://www.designwildwest.com/blog/?p=913</guid>
		<description><![CDATA[WildWest design has a successful partnership with Sports Media International, the sports marketing agency working with rights holders and commercial sponsors or potential sponsors.]]></description>
		<wfw:commentRss>http://www.designwildwest.com/blog/2010/03/sponsorship-activation-our-partnership-with-smi/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Where do you watch the Barclays Premier?</title>
		<link>http://www.designwildwest.com/blog/2010/02/where-do-you-watch-the-barclays-premier/</link>
		<comments>http://www.designwildwest.com/blog/2010/02/where-do-you-watch-the-barclays-premier/#comments</comments>
		<pubDate>Wed, 10 Feb 2010 14:53:26 +0000</pubDate>
		<dc:creator>michael</dc:creator>
				<category><![CDATA[Sport]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[Activation]]></category>
		<category><![CDATA[Barclays]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[competition]]></category>
		<category><![CDATA[football]]></category>
		<category><![CDATA[International]]></category>
		<category><![CDATA[Premier League]]></category>
		<category><![CDATA[sponsorship]]></category>
		<category><![CDATA[web site]]></category>
		<category><![CDATA[website]]></category>
		<category><![CDATA[www.barclaysfootball.com]]></category>

		<guid isPermaLink="false">http://www.designwildwest.com/blog/?p=792</guid>
		<description><![CDATA[Just tell Barclays, and you could win a really great day in the UK!
With the Barclays Premier League being watched in more places every day, Barclays wanted to promote their involvement with the beautiful game by giving fans from around the world the chance to show us all where and how they watch the action [...]]]></description>
		<wfw:commentRss>http://www.designwildwest.com/blog/2010/02/where-do-you-watch-the-barclays-premier/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Barclays salute Frank Lampard</title>
		<link>http://www.designwildwest.com/blog/2010/01/barclays-salute-frank-lampard/</link>
		<comments>http://www.designwildwest.com/blog/2010/01/barclays-salute-frank-lampard/#comments</comments>
		<pubDate>Mon, 18 Jan 2010 09:27:08 +0000</pubDate>
		<dc:creator>michael</dc:creator>
				<category><![CDATA[Sport]]></category>
		<category><![CDATA[Barclays]]></category>
		<category><![CDATA[Football Writers Award]]></category>
		<category><![CDATA[Frank Lampard]]></category>
		<category><![CDATA[Premier League]]></category>

		<guid isPermaLink="false">http://www.designwildwest.com/blog/?p=727</guid>
		<description><![CDATA[He&#8217;s pretty much achieved everything in football that you could (although not yet a World Cup or Champions League winners medal). He&#8217;s been an integral part of the Chelsea team that has established itself in the Barclays Premier League &#8216;top four&#8217;. Ancelotti wouldn&#8217;t part with him. Capello puts down his and Rooney&#8217;s names first on [...]]]></description>
		<wfw:commentRss>http://www.designwildwest.com/blog/2010/01/barclays-salute-frank-lampard/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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