We’ve been helping our firiends at the leading PR agency, Brands2Life, this month, helping them to create an ad dramatising one of their most spectacular achievements!
The agency was asked to deliver a high impact launch for the introduction of the new Nikon 1 camera. Their campaign of six-metre high hands in capital cities across Europe certainly delivered.
Our ad for the agency just takes that dramatic statement and puts it on the page.
Gosh, it’s 10 years since we designed the logo for a new PR company called Brands2Life.
Now, they are one of the most successful PR outfits around with a client list that is based in technology and telecomms, but stretches a long way into other areas too.
And they are still a client of Wild West! Over the years, we’ve worked on web, advertising, direct marketing, print design and display projects for the agency directly and for its clients.
We would like to add our congratulations to Giles Fraser and Sarah Scales, who have made Brands2Life such a success over 10 years.
Our identity for Brands2Life's Making BrITain Great Again initiative
Some PR agencies have in-house design resources, others don’t. In both situations, Wild West has been able to add value and effectiveness to PR campaigns, by providing specialist design, marketing or programming skills.
In-house resources are sometimes over-stretched. Sometimes, there needs to be a fresh injection of creativity or experience in a specific area.
Wild West understands the needs and demands placed on PR agencies and over the years we’ve worked in conjunction with some of the leading agencies in their field. Hill and Knowlton, FD, Brands2Life, Lawson Clarke, and Bite among them, helping them to create all kinds of materials to aid publicity – reports and proposals, product and corporate brochures, display material, props and photo backdrops, logos and websites.
Most recently, we worked on the campaign that Brands2Life are running on behalf of their high tech client, Micro Focus. Making Britain Great Again (www.makingbritaingreat.co.uk) is aimed at creating many more high-tech, high-value jobs for Britain.
If you work in high-tech and you have a view on the future prosperity of Britain, why not visit the site and leave a comment?
The Making BrITain Great campaign, initiated by MicroFocus and their PR agency Brands2Life has attracted an impressive list of supporters for their technology and jobs manifesto, published on July 21. If you’re involved in technology, you can leave a comment or add your name to the supporters list at their web site www.makingBrITaingreat.co.uk Wild West designed the manifesto and the accompanying web pages.
The 'Making BrITain Great Manifesto' for Brands2Life client, Micro Focus
Let’s be clear. We can’t do it by ourselves, but our design work for PR experts Brands2Life and their clients Micro Focus might help.
Micro Focus has started a campaign to get politicians, educationalists, scientists and entrepreneurs interested in making Britain the home of innovation and particularly technology innovation.
Britain already punches well above its weight in terms of information technology, but Micro Focus, itself a British success story, is leading the charge for more. The launch of the initiative was held on July 21st at the House of Lords. You can read more on the initiative, download a copy of the manifesto and leave any comments you may have, at www.makingBrITaingreat.co.uk. Wild West designed and produced the Micro Focus manifesto, much of the design work for the launch event and the landing pad web site for the campaign.