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	<title>Word West &#187; direct mail</title>
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		<title>Personal Print and the Power of Micro-Marketing</title>
		<link>http://www.designwildwest.com/blog/2010/06/personal-print-and-the-power-of-micro-marketing/</link>
		<comments>http://www.designwildwest.com/blog/2010/06/personal-print-and-the-power-of-micro-marketing/#comments</comments>
		<pubDate>Wed, 02 Jun 2010 08:50:22 +0000</pubDate>
		<dc:creator>michael</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[digital print]]></category>
		<category><![CDATA[direct mail]]></category>
		<category><![CDATA[direct marketing]]></category>
		<category><![CDATA[Display]]></category>
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		<category><![CDATA[micro-marketing]]></category>
		<category><![CDATA[personalise]]></category>
		<category><![CDATA[presentations]]></category>
		<category><![CDATA[tender submission]]></category>

		<guid isPermaLink="false">http://www.designwildwest.com/blog/?p=1126</guid>
		<description><![CDATA[Use great design and the flexibility of digital print to leave a lasting impression<div class="addthis_toolbox addthis_default_style addthis_" addthis:url='http://www.designwildwest.com/blog/2010/06/personal-print-and-the-power-of-micro-marketing/' addthis:title='Personal Print and the Power of Micro-Marketing ' ><a class="addthis_button_preferred_1"></a><a class="addthis_button_preferred_2"></a><a class="addthis_button_preferred_3"></a><a class="addthis_button_preferred_4"></a><a class="addthis_button_compact"></a></div>]]></description>
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		<title>Do-it-yourself identities? Oh no&#8230;</title>
		<link>http://www.designwildwest.com/blog/2010/02/do-it-yourself-identities-oh-no/</link>
		<comments>http://www.designwildwest.com/blog/2010/02/do-it-yourself-identities-oh-no/#comments</comments>
		<pubDate>Wed, 24 Feb 2010 15:11:14 +0000</pubDate>
		<dc:creator>michael</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[business services]]></category>
		<category><![CDATA[Corporate]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[direct mail]]></category>
		<category><![CDATA[Display]]></category>
		<category><![CDATA[identity]]></category>
		<category><![CDATA[Indicus Advisors]]></category>
		<category><![CDATA[investment]]></category>
		<category><![CDATA[literature]]></category>
		<category><![CDATA[logo]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[sales literature]]></category>
		<category><![CDATA[Satya Capital]]></category>
		<category><![CDATA[Secerno]]></category>
		<category><![CDATA[Sonaptic]]></category>
		<category><![CDATA[start-up]]></category>
		<category><![CDATA[Tribold]]></category>
		<category><![CDATA[Vintage Wine Gifts]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[web site]]></category>
		<category><![CDATA[website]]></category>

		<guid isPermaLink="false">http://www.designwildwest.com/blog/?p=812</guid>
		<description><![CDATA[DIY has a lot to answer for, notably the stunted growth or premature demise of many promising start-up companies. Good design isn&#8217;t always expensive. (It does though get more expensive the less you are prepared to think through your brief, and more expensive still with your unwillingness to put your requirements in writing). It is [...]<div class="addthis_toolbox addthis_default_style addthis_" addthis:url='http://www.designwildwest.com/blog/2010/02/do-it-yourself-identities-oh-no/' addthis:title='Do-it-yourself identities? Oh no&#8230; ' ><a class="addthis_button_preferred_1"></a><a class="addthis_button_preferred_2"></a><a class="addthis_button_preferred_3"></a><a class="addthis_button_preferred_4"></a><a class="addthis_button_compact"></a></div>]]></description>
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		<title>One thing leads to many more&#8230;</title>
		<link>http://www.designwildwest.com/blog/2010/02/one-thing-leads-to-another/</link>
		<comments>http://www.designwildwest.com/blog/2010/02/one-thing-leads-to-another/#comments</comments>
		<pubDate>Tue, 16 Feb 2010 16:13:59 +0000</pubDate>
		<dc:creator>michael</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[business services]]></category>
		<category><![CDATA[Corporate]]></category>
		<category><![CDATA[direct mail]]></category>
		<category><![CDATA[direct marketing]]></category>
		<category><![CDATA[finance companies]]></category>
		<category><![CDATA[financial]]></category>
		<category><![CDATA[identity]]></category>
		<category><![CDATA[Inflexion]]></category>
		<category><![CDATA[private equity]]></category>
		<category><![CDATA[Satya Capital]]></category>
		<category><![CDATA[web banner]]></category>
		<category><![CDATA[web design]]></category>
		<category><![CDATA[website]]></category>
		<category><![CDATA[www.alcentra.com]]></category>

		<guid isPermaLink="false">http://www.designwildwest.com/blog/?p=802</guid>
		<description><![CDATA[We&#8217;re certain that we can&#8217;t claim the credit, but it does have to be said that our clients &#8211; and particularly those in finance and business services &#8211; have managed to retain the entrepreneurial spirit, even through the downturn which we have (and still are in our view) experiencing. So, while new clients have been [...]<div class="addthis_toolbox addthis_default_style addthis_" addthis:url='http://www.designwildwest.com/blog/2010/02/one-thing-leads-to-another/' addthis:title='One thing leads to many more&#8230; ' ><a class="addthis_button_preferred_1"></a><a class="addthis_button_preferred_2"></a><a class="addthis_button_preferred_3"></a><a class="addthis_button_preferred_4"></a><a class="addthis_button_compact"></a></div>]]></description>
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		<title>Direct response &#8211; time to forget email and go back to print?</title>
		<link>http://www.designwildwest.com/blog/2009/10/direct-response-time-to-forget-email-and-go-back-to-print/</link>
		<comments>http://www.designwildwest.com/blog/2009/10/direct-response-time-to-forget-email-and-go-back-to-print/#comments</comments>
		<pubDate>Tue, 13 Oct 2009 09:35:56 +0000</pubDate>
		<dc:creator>michael</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Ariba]]></category>
		<category><![CDATA[citroen sport]]></category>
		<category><![CDATA[direct mail]]></category>
		<category><![CDATA[direct response]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[Flying Pictures]]></category>
		<category><![CDATA[senior decision-makers]]></category>
		<category><![CDATA[Sports Media International]]></category>

		<guid isPermaLink="false">http://www.wildwildwest.co.uk/blog/?p=565</guid>
		<description><![CDATA[A lot of people are saying to us these days that email is over-used as a marketing medium, that their spam filters have (at last) caught up with sorting out the desirable from the unwanted, and that they are turning back to print in a bid to get response rates back to where they once [...]<div class="addthis_toolbox addthis_default_style addthis_" addthis:url='http://www.designwildwest.com/blog/2009/10/direct-response-time-to-forget-email-and-go-back-to-print/' addthis:title='Direct response &#8211; time to forget email and go back to print? ' ><a class="addthis_button_preferred_1"></a><a class="addthis_button_preferred_2"></a><a class="addthis_button_preferred_3"></a><a class="addthis_button_preferred_4"></a><a class="addthis_button_compact"></a></div>]]></description>
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		<title>Unusual Assignments</title>
		<link>http://www.designwildwest.com/blog/2009/06/unusual-assignments/</link>
		<comments>http://www.designwildwest.com/blog/2009/06/unusual-assignments/#comments</comments>
		<pubDate>Tue, 23 Jun 2009 15:07:04 +0000</pubDate>
		<dc:creator>michael</dc:creator>
				<category><![CDATA[Direct]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sport]]></category>
		<category><![CDATA[Unusual]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[direct mail]]></category>
		<category><![CDATA[event]]></category>
		<category><![CDATA[football]]></category>
		<category><![CDATA[ribbon]]></category>
		<category><![CDATA[Soccer]]></category>

		<guid isPermaLink="false">http://www.wildwildwest.co.uk/blog/?p=33</guid>
		<description><![CDATA[We&#8217;ve created corporate ties for Charles Taylor and branded a pub for an internet security company (so that they could meet exhibition visitors in comfort!). We&#8217;ve packaged remote-control cars to launch a new company in the UK (our most successful piece of direct mail ever), and put a DVD in a briefcase to promote a [...]<div class="addthis_toolbox addthis_default_style addthis_" addthis:url='http://www.designwildwest.com/blog/2009/06/unusual-assignments/' addthis:title='Unusual Assignments ' ><a class="addthis_button_preferred_1"></a><a class="addthis_button_preferred_2"></a><a class="addthis_button_preferred_3"></a><a class="addthis_button_preferred_4"></a><a class="addthis_button_compact"></a></div>]]></description>
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