We’ve worked for a number of new and emerging clients over the past few years. Inevitably, they’ve been both feisty and challenging – wanting rather more in terms of design, brand values and presence than they might get at a print shop on the corner, but not wanting to spend money unnecessarily in the process.
Some of them have gone on to greater things (Secerno, for example, a technology spin out from Oxford University were purchased by the ubiquitous Oracle Corporation, and Alcentra have become an international presence in investment markets), while many more continue to try to gain traction and impetus in the fragile economy that some see around us.
The initial goal for most of these companies is to get the basics in place. To have a business card that they can use in their first meetings without feeling embarassed by the quality. To get a website that engenders the spirit that they bring to their particular sector of the market. To have a high quality outbound emailer that they can use to keep in touch with their clients and prospects.
It has to be said too that they are often relieved that a company like ours exists. Because we integrate design and web and electronic development, we can ensure that quality stretches across every part of the marketing equation. Something that for a newer company is vital.
Hatton Grange are typical. A headhunting firm specialising in helping private equity firms to staff their new investments (particularly in the fields of new media and marketing), they have been excited and encouraged by the help that WildWest Design has been able to give them, setting up a simple but immensely stylish website and giving them a logo that is both impressive and simple to integrate on stationery and business cards, as well as on the marketing projects they have in mind for next year.
Source Foods are another example, a local company recreating themselves as a great value seller of an interesting range of food for offices and office workers. Our Source ecommerce site is effectively a new outlet for this pioneering firm as they plot the development of their service, which already includes food for meetings to companies anywhere in West London, delivered free of charge.
In similar circumstances, we have managed to help Resolute Asset Management, Satya Capital and most recently R3Location Ltd., a new company offering a more personal and all-embracing service to companies who need to relocate senior executives and their families to homes in London and the South East.
At WildWest Design, we’re very proud of our track record in helping emerging companies to establish themselves, and we always remember that, when they grow, we grow with them.