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	<title>Word West &#187; International</title>
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	<link>http://www.designwildwest.com/blog</link>
	<description>Wild West&#039;s design and marketing blog</description>
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		<title>World Rally? A bit tame, isn&#8217;t it?</title>
		<link>http://www.designwildwest.com/blog/2010/04/world-rally-a-bit-tame-isnt-it/</link>
		<comments>http://www.designwildwest.com/blog/2010/04/world-rally-a-bit-tame-isnt-it/#comments</comments>
		<pubDate>Fri, 09 Apr 2010 14:29:58 +0000</pubDate>
		<dc:creator>michael</dc:creator>
				<category><![CDATA[Unusual]]></category>
		<category><![CDATA[Citroen Racing]]></category>
		<category><![CDATA[Cork]]></category>
		<category><![CDATA[Dani Sordo]]></category>
		<category><![CDATA[Donuts]]></category>
		<category><![CDATA[International]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[rally]]></category>
		<category><![CDATA[Sordo]]></category>
		<category><![CDATA[sponsorship]]></category>
		<category><![CDATA[World Rally Championship]]></category>
		<category><![CDATA[WRC]]></category>

		<guid isPermaLink="false">http://www.designwildwest.com/blog/?p=939</guid>
		<description><![CDATA[The following is a link to a You Tube video clip.  Just click on the link to view it!
Sordo &#8211; In the Car Park!
Just in case you thought that the World Rally Championship was a bit tame for your brand, here&#8217;s Citroen&#8217;s No2 driver in a car park in Cork&#8230;.
See the posts below for our [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Serious about international sponsorship?</title>
		<link>http://www.designwildwest.com/blog/2010/04/serious-about-international-sponsorship/</link>
		<comments>http://www.designwildwest.com/blog/2010/04/serious-about-international-sponsorship/#comments</comments>
		<pubDate>Thu, 01 Apr 2010 15:05:11 +0000</pubDate>
		<dc:creator>michael</dc:creator>
				<category><![CDATA[Brand and identity]]></category>
		<category><![CDATA[International]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Sport]]></category>
		<category><![CDATA[Activation]]></category>
		<category><![CDATA[Citroen Racing]]></category>
		<category><![CDATA[hospitality]]></category>
		<category><![CDATA[huge TV audience]]></category>
		<category><![CDATA[mobile billboard]]></category>
		<category><![CDATA[money can't buy]]></category>
		<category><![CDATA[Sebastien Loeb]]></category>
		<category><![CDATA[SMI]]></category>
		<category><![CDATA[sponsorship]]></category>
		<category><![CDATA[Sports Media International]]></category>
		<category><![CDATA[World Rally]]></category>
		<category><![CDATA[World Rally Champion]]></category>
		<category><![CDATA[WRC]]></category>

		<guid isPermaLink="false">http://www.designwildwest.com/blog/?p=923</guid>
		<description><![CDATA[The most successful team in World Rally this century is the Citroen Racing team. WildWest design has just put together the marketing pack and presentation for the team on behalf of the SMI international sponsorship agency.]]></description>
		<wfw:commentRss>http://www.designwildwest.com/blog/2010/04/serious-about-international-sponsorship/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Sponsorship activation &#8211; our partnership with SMI</title>
		<link>http://www.designwildwest.com/blog/2010/03/sponsorship-activation-our-partnership-with-smi/</link>
		<comments>http://www.designwildwest.com/blog/2010/03/sponsorship-activation-our-partnership-with-smi/#comments</comments>
		<pubDate>Tue, 23 Mar 2010 11:12:22 +0000</pubDate>
		<dc:creator>michael</dc:creator>
				<category><![CDATA[Brand and identity]]></category>
		<category><![CDATA[International]]></category>
		<category><![CDATA[Sport]]></category>
		<category><![CDATA[Activation]]></category>
		<category><![CDATA[Citroen Racing]]></category>
		<category><![CDATA[literature]]></category>
		<category><![CDATA[motorsport sponsor]]></category>
		<category><![CDATA[Red Bull]]></category>
		<category><![CDATA[SMI]]></category>
		<category><![CDATA[sponsorship]]></category>
		<category><![CDATA[Sports Media International]]></category>
		<category><![CDATA[Total]]></category>
		<category><![CDATA[website]]></category>
		<category><![CDATA[World Rally Championship]]></category>

		<guid isPermaLink="false">http://www.designwildwest.com/blog/?p=913</guid>
		<description><![CDATA[WildWest design has a successful partnership with Sports Media International, the sports marketing agency working with rights holders and commercial sponsors or potential sponsors.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Where do you watch the Barclays Premier?</title>
		<link>http://www.designwildwest.com/blog/2010/02/where-do-you-watch-the-barclays-premier/</link>
		<comments>http://www.designwildwest.com/blog/2010/02/where-do-you-watch-the-barclays-premier/#comments</comments>
		<pubDate>Wed, 10 Feb 2010 14:53:26 +0000</pubDate>
		<dc:creator>michael</dc:creator>
				<category><![CDATA[Sport]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[Activation]]></category>
		<category><![CDATA[Barclays]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[competition]]></category>
		<category><![CDATA[football]]></category>
		<category><![CDATA[International]]></category>
		<category><![CDATA[Premier League]]></category>
		<category><![CDATA[sponsorship]]></category>
		<category><![CDATA[web site]]></category>
		<category><![CDATA[website]]></category>
		<category><![CDATA[www.barclaysfootball.com]]></category>

		<guid isPermaLink="false">http://www.designwildwest.com/blog/?p=792</guid>
		<description><![CDATA[Just tell Barclays, and you could win a really great day in the UK!
With the Barclays Premier League being watched in more places every day, Barclays wanted to promote their involvement with the beautiful game by giving fans from around the world the chance to show us all where and how they watch the action [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Satya Capital &#8211; an investment company working in Africa</title>
		<link>http://www.designwildwest.com/blog/2009/12/satya-capital-an-investment-company-working-in-africa/</link>
		<comments>http://www.designwildwest.com/blog/2009/12/satya-capital-an-investment-company-working-in-africa/#comments</comments>
		<pubDate>Mon, 07 Dec 2009 15:56:51 +0000</pubDate>
		<dc:creator>michael</dc:creator>
				<category><![CDATA[Corporate]]></category>
		<category><![CDATA[Finance and investment]]></category>
		<category><![CDATA[Africa]]></category>
		<category><![CDATA[Celtel]]></category>
		<category><![CDATA[development capital]]></category>
		<category><![CDATA[financial]]></category>
		<category><![CDATA[International]]></category>
		<category><![CDATA[investment]]></category>
		<category><![CDATA[Mo Ibrahim]]></category>
		<category><![CDATA[private equity]]></category>
		<category><![CDATA[Satya Capital]]></category>
		<category><![CDATA[web site]]></category>
		<category><![CDATA[www.satyacapital.com]]></category>

		<guid isPermaLink="false">http://www.designwildwest.com/blog/?p=652</guid>
		<description><![CDATA[Satya Capital, an investment company working to provide development capital to expanding and emerging companies in Africa, now has a new website, designed by Wild West]]></description>
		<wfw:commentRss>http://www.designwildwest.com/blog/2009/12/satya-capital-an-investment-company-working-in-africa/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Everyone wants to take the trophy home!</title>
		<link>http://www.designwildwest.com/blog/2009/11/everyone-wants-to-take-the-trophy-home/</link>
		<comments>http://www.designwildwest.com/blog/2009/11/everyone-wants-to-take-the-trophy-home/#comments</comments>
		<pubDate>Fri, 27 Nov 2009 17:19:39 +0000</pubDate>
		<dc:creator>michael</dc:creator>
				<category><![CDATA[Unusual]]></category>
		<category><![CDATA[Activation]]></category>
		<category><![CDATA[Barclays]]></category>
		<category><![CDATA[football]]></category>
		<category><![CDATA[International]]></category>
		<category><![CDATA[Premier League]]></category>
		<category><![CDATA[Premier League trophy]]></category>
		<category><![CDATA[Soccer]]></category>
		<category><![CDATA[sponsorship]]></category>
		<category><![CDATA[Sport]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[web site]]></category>

		<guid isPermaLink="false">http://www.designwildwest.com/blog/?p=643</guid>
		<description><![CDATA[There&#8217;s good news and there&#8217;s bad news.
The good news is that Barclays are extending the entry period for the Barclays Home Win prize draw.
The bad news is that there are already over 12,000 entries which have been logged through the prize web site, so you&#8217;re going to have to be pretty lucky to win that [...]]]></description>
		<wfw:commentRss>http://www.designwildwest.com/blog/2009/11/everyone-wants-to-take-the-trophy-home/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Consistent International Presence &#8211; Rule One for Growing Brands</title>
		<link>http://www.designwildwest.com/blog/2009/10/consistent-international-presence-rule-one-for-growing-brands/</link>
		<comments>http://www.designwildwest.com/blog/2009/10/consistent-international-presence-rule-one-for-growing-brands/#comments</comments>
		<pubDate>Thu, 08 Oct 2009 13:36:59 +0000</pubDate>
		<dc:creator>michael</dc:creator>
				<category><![CDATA[Brand and identity]]></category>
		<category><![CDATA[Corporate]]></category>
		<category><![CDATA[International]]></category>
		<category><![CDATA[Bosnia]]></category>
		<category><![CDATA[branded drinks]]></category>
		<category><![CDATA[brandy]]></category>
		<category><![CDATA[Croatia]]></category>
		<category><![CDATA[Czech Republic]]></category>
		<category><![CDATA[drinks]]></category>
		<category><![CDATA[Herzegovina]]></category>
		<category><![CDATA[Italy]]></category>
		<category><![CDATA[limoncello]]></category>
		<category><![CDATA[Poland]]></category>
		<category><![CDATA[Spirits]]></category>
		<category><![CDATA[Stock Spirits]]></category>
		<category><![CDATA[vodka]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[web site]]></category>

		<guid isPermaLink="false">http://www.wildwildwest.co.uk/blog/?p=558</guid>
		<description><![CDATA[When we were commissioned to design and build the corporate site for a rapidly growing branded drinks manufacturer, Stock Spirits Group, we were concerned that international sites (the company had several overseas companies) should have the same look and feel. The company agreed and now we have implemented not just a corporate site, but sites [...]]]></description>
		<wfw:commentRss>http://www.designwildwest.com/blog/2009/10/consistent-international-presence-rule-one-for-growing-brands/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Building Stock Spirits as an International Brand</title>
		<link>http://www.designwildwest.com/blog/2009/07/building-international-brands/</link>
		<comments>http://www.designwildwest.com/blog/2009/07/building-international-brands/#comments</comments>
		<pubDate>Wed, 01 Jul 2009 10:27:24 +0000</pubDate>
		<dc:creator>michael</dc:creator>
				<category><![CDATA[Brand and identity]]></category>
		<category><![CDATA[Corporate]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[Brand]]></category>
		<category><![CDATA[brand definition]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[Consistency]]></category>
		<category><![CDATA[drinks industry]]></category>
		<category><![CDATA[identity]]></category>
		<category><![CDATA[International]]></category>
		<category><![CDATA[Spirits]]></category>
		<category><![CDATA[Stock Spirits]]></category>
		<category><![CDATA[web design]]></category>

		<guid isPermaLink="false">http://www.wildwildwest.co.uk/blog/?p=187</guid>
		<description><![CDATA[


Branding guidelines for Stock Spirits




Ensuring consistency is vital in international markets

Stock Spirits is a company with a mission, to become Central Europe&#8217;s premier manufacturer of branded spirits. The company, which has manufacturing facilities in Italy, the Czech Republic and Poland, needed to establish its credentials as a leading brand, and an important part of the [...]]]></description>
		<wfw:commentRss>http://www.designwildwest.com/blog/2009/07/building-international-brands/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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