Each year, Wild West (as part of its work for Barclays) puts a complete set of display equipment into some rather nice large hotels in order to cement awareness of Barclays’ status as the sponsoring company of the Premier League in England.
Giant banners at the PFA Awards Dinner
The PFA Awards Dinner is one of these events.
The dinner is an essential part of the end-of-season celebrations, and is held just before the winners of the Premier League trophy can be known for certain.
The awards themselves, which have been won in the past by Kevin Keegan, Cristiano Ronaldo and David Beckham, are particularly prized by the winners, because they are awarded on the basis of votes amongst the players’ fellow professionals.
This year (2010) Awards were given to Wayne Rooney (Player of the Year), James Milner (Young Player of the Year) and Lucas Radebe (Special Award).
Wayne Rooney (centre), James Milner (right) and Lucas Radebe (left) pictured with their 2010 Awards
In this World Cup Year, to be hosted in South Africa, it seems particularly appropriate that Lucas Radebe has been honoured with an award. A South African, he has for many years rendered stalwart services to his English club, Leeds United, before injury forced him to give up the game.
You can read more about Barclays and their involvement with the Premier League in England at www.barclaysfootball.com and specifically about the PFA Awards at www.premierleague.com/page/Magazinedettail/0,,12306~2035490,00.html
