ATP World Tour Finals: An unforgettable fan experience – WildWest Design

Projects

A space to connect

A space to connect

The ATP World Tour Finals is the season-ending championship of the ATP Tour. It is the most significant tennis event in the men’s annual calendar after the four majors.

From 2009 to 2016 the event was held at the O2 Arena. During this time, we designed the graphics for the Fan Zone, media studio and VIP Lounge to immerse fans in the event.

ATP World Tour Finals badge
ATP World Tour Finals logo
ATP World Tour Finals conference room
Interactive experiences space

Interacting with fans

Interacting with fans

We designed graphics for the Fan Zone’s interactive experiences including photo opportunities, games and printed collateral.

We also created the ATP World Tour Finals Ball Kids digital campaign where we offered children from around the world the opportunity to meet their heroes and be a part of this top tennis event.

Three young people with tablets

Image: Barclays ATP World Tour Finals

ATP World Tour Finals television studio

Image: Barclays ATP World Tour Finals

ATP World Tour Finals court

Image: Barclays ATP World Tour Finals

ATP World Tour Finals banner advert
ATP World Tour Finals banner advert
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