Queen’s Park Equity: Investing with a difference – WildWest Design


Empathy, Energy, Excellence

Empathy, Energy, Excellence

Queen’s Park Equity has a sector-focused approach across Education, Health & Pharma and Tech Services. They wanted to connect with successful cutting-edge companies within these sectors. The company’s identity is based around passion, energy and enthusiasm in creating enduring partnerships with like-minded ambitious teams.

We created a new modern brand style using darker monochrome images paired with bright highlight colours. We also created a new set of icons and graphic assets so QPE can keep their communications fresh and engaging across a variety of platforms.

Queen’s Park Equity logo on the wall
Queen’s Park Equity pitch book slide

Straight to the point

Straight to the point

The website tells the brand story with an emphasis on being straightforward. This goes hand in hand with the use of video which adds a more approachable tone. The new style and tone of brand was applied to all digital communications and reports allowing them to be more creative and adventurous.

Queen’s Park Equity website home page

(VID) Queen’s Park Equity Christmas Card Animation



{"title": "WildWest Design", "description": "", "mode": "ss", "targetId": "top"}